عربي

الصفحة الرئيسية وظائف في الامارات وظائف في دبي وظائف مدير f&b في دبي مدير الغذاء والمشروبات

مدير تسويق F&B

Le M ridien

نشرت في يونيو 21, 2019

2 - 3 سنوات دبى - الامارات العربيه المتحدة

أي جنسية

عدد الشواغر01

الوصف الوظيفي

ايميل الوظيفة
تم إرسال البريد الإلكتروني بنجاح.

JOB SUMMARY
The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
CANDIDATE PROFILE
Education and Experience
Required:
2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred
OR
4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.
CORE WORK ACTIVITIES
Hotel Marketing and Advertising
Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
Manages F&B media schedules and verifies prompt settlement of accounts.
Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
Executes email marketing, and display advertising.
Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
Social Media Content Management
Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
Public Relations and Visual Asset Management
Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
Manages assigned accounts as per the media account management system.
Writes and distributes all press releases for property events, promotions, and outlets.
Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
Direct Marketing and Collateral Development
Coordinates and executes Hotel and F&B printed materials.
Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
Promotes collection of competitors collateral and publicity on a monthly basis.


فنادق/ضيافة

الشيفات/F & B/تدبير منزل/مكاتب امامية

الكلمات الرئيسية

مدير تسويق F&B

ابلاغ عن هذه الوظيفة

تنبيه:نوكري غلف فقط منصّة يجمع بين كل من الباحثين عن عمل و أصحاب العمل. ننصح المتقدمين للوظائف التحقق من شرعية أصحاب العمل المحتملين. نحن لا ندعم أي مطالبات لتحويل الأموال و ننصح بشدة ضد الإفصاح عن اي معلومات شخصية أو مالية.و ننصح أيضا زيارةتحذير أمنيللمزيد من المعلومات. إذا تشك في أي غش أو احتيال اتصل بنا علىabuse@naukrigulf.com

Le M ridien

تاسست من قبل j. ويلارد واليس ماريوت في 1927 ، ماريوت الدولية ، وشركه هي الرائدة في مجال السكن العالمي الذي يقع مقره في واشنطن العاصمة في بيثيسدا ، ميريلاند. لديها أكثر من 6000 خاصية في ما يقرب من 122 دولة - الشرق الأوسط وأفريقيا (245 عقارًا ، 29 دولة) ، أوروبا (512 مناسبة) es، 37 countries)، United States & Canada (4،526 property، 2 countries)، Caribbean & Latin America (225 properties، 33 countries) and Asia-Pacific (572 property، 21 countries). بدات ماريوت انترناشيونال ، وهي شركه فورتشن 500 ، عملياتها في الشرق الأوسط في 1980 مع فندق ماريوت الرياض في المملكة العربية السعودية.





تشمل مجموعه العلامات التجارية الخاصة بفندق marriott ماريوت وفنادق ماريوت ، وهي العلامة التجارية الرئيسية في marriott مع أكثر من 500 موقع دولي ، إلى جانب 30 علامة تجاريه أخرى. العلامات التجارية الدائمة التطور والحائزة علي جوائز من المنظمة لا تزال تجلب في إرضاء العملاء من خلال تقديم وسائل الراحة الاستثنائية ورعاية الضيوف اليقظة التي تحدد معايير الصناعة. المعروفة باسم واحده من "أفضل أرباب العمل" ، ماريوت يحافظ علي ثقافة الاعمال التي تضع شعبها أولا. تقدم المنظمة فوائد ممتازة ومسارات وظيفية تساعد موظفيها علي النمو مهنيا وشخصيا. تروج ماريوت الدولية للابتكار والتنوع والعمل الجماعي والثقافة المزدهرة. لقد عزز اندماج ماريوت الدولي مع فنادق ومنتجعات ستاروود مكانتها كافضل شركه للسفر في العالم.



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موقع الكتروني https://marriott.taleo.net/careersection/2/jobdetail.ftl?job=19084272&lang=en


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