عربي

الصفحة الرئيسية وظائف في الامارات وظائف في دبي وظائف Senior Marketing Manager في دبي مدير تسويق أول

Marketing Lifecycle Senior Manager MENA

Amazon

نشرت في ديسمبر 9, 2019

8 - 9 سنوات دبى - الامارات العربيه المتحدة

أي تخرج. أي جنسية

عدد الشواغر01

الوصف الوظيفي

ايميل الوظيفة
تم إرسال البريد الإلكتروني بنجاح.

DESCRIPTION
Amazon strives to be the Earth s most customer-centric company. The Amazon MENA Marketing team is looking for a marketing leader who will lead and own lifecycle analysis, lifecycle marketing programs and implementation. This role will be responsible for a lifecycle marketing programs, testing, and working with advanced analytics, performance marketing and XCM teams to drive marketing results. You should thrive in ambiguous situations and love to build things from scratch. You should love marketing but be biased towards building programs based on analytics.
Job Responsibilities
Lead lifecycle marketing strategies, inclusive of early onboarding, sustained usage, and churn and win-back programs that deliver downstream impact across the Amazon ecosystem
Dive deep and identify customer segments and insights related to usage and the full funnel analysis of
Design and execute cross-channel marketing initiatives that drive adoption of new shopping behaviors and lead to repeat purchasing
Develop innovative ways and potentially new tools to communicate with customers across email, social, on device, mobile, push notifications, direct mail, and more
Own campaigns targeting and segmentation, messaging, content and design, planning. You will build and execute campaigns, report on individual campaign results and bigger picture trends
Own the messaging strategy and write strong copy, including irresistible calls-to-action for targeted audiences.
Utilize A/B testing to develop and run test and learn strategies across all marketing placements and vehicles
Partner with product managers to develop automated tools and marketing programs by customer and lifecycle cohorts to improve personalization, messaging strategies and offers (on and off device)
This role is based in Dubai, UAE.


ملخص المرشح المطلوب


8+ years of experience leading lifecycle, CRM and/or Engagement/Loyalty Marketing programs
Experience in online marketing across email, social, notifications and other digital avenues
Experience using customer insights and behavioral data to deeply understand customer base and inform strategic plans
Experience building Brand, Engagement or Loyalty Marketing programs
Experience in building programs from the bottom up quickly and with little previous framework
Bachelor's degree in marketing, economics, finance or a related field.
PREFERRED QUALIFICATIONS
Confident, self-motivated individual with strong, demonstrable bias for action.
Technical or CRM marketing experience
Experience setting up processes to scale new marketing programs
Experience writing customer-facing content that is on-brand, relevant, and tailored to the customer experience.
Familiarity with SQL and using queries to extract and analyze data

الكلمات الرئيسية

Marketing Lifecycle Senior Manager MENA

ابلاغ عن هذه الوظيفة

تنبيه:نوكري غلف فقط منصّة يجمع بين كل من الباحثين عن عمل و أصحاب العمل. ننصح المتقدمين للوظائف التحقق من شرعية أصحاب العمل المحتملين. نحن لا ندعم أي مطالبات لتحويل الأموال و ننصح بشدة ضد الإفصاح عن اي معلومات شخصية أو مالية.و ننصح أيضا زيارةتحذير أمنيللحصول على المزيد من المعلومات.إذا تشك في أي غش أو احتيال, مراسلتنا عليabuse@naukrigulf.com

Amazon

Founded in the year 1994, Amazon is one of the leading e-commerce and cloud computing companies in the world. Headquartered in Seattle, USA, the company has grown to become one of the largest Internet retailers in the world. It offers separate retail websites in the United States, Mexico, Canada, UK & Ireland, Italy, Germany, France, Spain, Australia, Netherlands, Brazil, China, Japan, and India. Its portfolio of retail products ranges from e-books to software, video downloads/streaming, MP3 downloads/streaming, electronics, video games, apparels, food, jewelry, toys, furniture, and more. Over the years, it has also ventured into the manufacturing of consumer electronic devices.





The company’s mission is to become a brand name that’s synonymous with having a customer-centric approach. Towards this end, it is committed to basing its goals, actions, projects, and future plans keeping the customers at the top of its mind.





Amazon is one of the most sought-after companies among job seekers. The company believes in continually evolving and offers a great work environment that motivates the employees to derive meaningful results. مع خطط لتوسيع عملياتها أكثر، والشركة هي باستمرار على اطلاع لإضافة المزيد من الأفراد الكادحين ومشرق إلى فريقها.



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موقع الكتروني https://www.amazon.jobs/en/jobs/843632/marketing-lifecycle-senior-manager-mena


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