POSITION & OBJECTIVES :
Support test kit registrations in key markets through own network with government institutes and via distributors
Build a growth strategy for clinical & food diagnostic test kits in Middle East. Based on market development, competitive moves and innovative thinking, identify, map and prioritise potential customers and sales opportunities in Middle East. Initially this will focus on the development of a clinical diagnostics (e.g. SARS-CoV-2) market for Eurofins Technologies, followed by building up a distribution network for the food diagnostics market.
Develop a portfolio of prospects; Convert high priority clients into sales; Initiate, develop and grow relationship with key accounts and government key opinion leaders in Middle East
Actively seek participation in tenders and hospital laboratory outsourcing opportunities
As the business grows, build a team; Hire sales executives and support team when required.
Build the Eurofins Technologies test kit brand in Middle East; Deliver high quality presentations and maintain ongoing customer communication regarding our capabilities; develop strategic marketing plans and marketing materials; Organise and/or participate in conferences for Key Opinion Leaders, Doctors and other key scientific staff;
Organise test kit logistics between Eurofins Technologies production locations and client premises and strive to reduce lead time as much as you can to exceed customer s expectations
Disseminate and report information regarding developments in the marketplace and competitive information; Monitor competitor activity and competitors' products;
Once possible again, maintain effective communication with the trade through regular field travel, convention attendance, customer visits and third party influence contacts. Keep abreast of trade developments.
Manage your sales budget and cost of your department; develop and deliver an ambition plan
Perform other duties as assigned.
Strong understanding of the Middle East clinical and/or food testing market (e.g. through an experience in the routine/specialty pathology market, or as a diagnostic kit sales manager, or as a distributor);
5 to 10 years experience in a regional sales related role in the clinical and/or food diagnostics test kit business
Good contacts within the clinical diagnostics laboratory sector (private and government), hospitals, clinics, medical centers and specialty physicians
Good network within research institutes as collaboration partners for test kit studies
Set up and/or significant growth of a distribution business in the diagnostics sector
Managed a multi-country distribution business in Middle East
Technical understanding of PCR, ELISA and LFD test kit technology
Entrepreneur; Ability to work independently locally, and as part of a team globally, self-motivation, adaptability, and a positive attitude;
Responsive, problem solving and action oriented mindset;
Excellent communication (oral and written) and attention to detail; excellent interpersonal, presentation, and organizational skills;