As part of our team, you ll work on all things verbal naming, nomenclature, messaging strategy, brand voice, taglines, content development, brand stories, manifestos, positioning statements and more.
The all-important Naming part of the role, requires someone grounded in Quranic Arabic yet equally conversant with current Saudi colloquial Arabic.
You understand that verbal identity is more than just a snappy headline or clever turn of phrase. It s how a brand speaks, every time it opens its mouth.
You ll work seamlessly across B2B and B2C, being equally excited about pay-per-view wrestling bundles, nomenclature for automated application development tools, or the future of off-shore business process outsourcing. Experience making complex technology trends simple to understand, and elevating financial services jargon into emotionally compelling truths, is highly desirable.
You re probably wondering what else you ll be doing
Challenging: You ll be pushing teams and clients towards fresh thinking and unique articulations.
Contributing: You ll be an active part of the team, contributing to brainstorms, knowledge-shares, pitches, proposals and promotion.
Collaborating: You ll collaborate wildly with designers, strategists, client service teams and thinkers extraordinaire locally and even globally.
What we re looking for
You are a Senior level Copywriter, fluent in spoken and written Quranic Arabic and colloquial Arabic.
You ll have 5 years experience in advertising or branding. You re a strong writer, a reader and speaker who believes that language plays an important role in the way people experience brands and the naming of them. You have a track record of versatile writing, and relevant experience in banking and technology. Maybe you work in branding. Maybe you don t. Whatever the case, your existence hinges on harnessing the power of words.