Marketing Manager – Digital & Brand Strategy (Female) M N R Real Estate L.L.C

Marketing Strategy & Execution

• Develop and execute multi-channel marketing strategies to drive growth and brand visibility.
• Plan, launch, and manage campaigns on Meta (Facebook/Instagram), Google Ads, and TikTok Ads.
• Manage and execute Email Marketing, SMS Marketing, and WhatsApp Marketing campaigns, including audience segmentation, campaign scheduling, and performance tracking.
• Monitor campaign performance, analyze results, and implement optimizations for better ROI.

Brand Building & Content

• Build and strengthen the company’s brand identity across all platforms.
• Work closely with the media team to plan shoots, coordinate content production, and collaborate with agents to ensure smooth execution of all marketing activities
• Create, plan, and direct viral content ideas that engage audiences and boost brand awareness.
• Guide content creators and designers to produce high-quality marketing materials.

SEO & Website Management

• Optimize website content for SEO and ensure a strong organic presence.
• Develop and improve landing pages that convert leads into customers.
• Work with web developers or IT teams to ensure website is up-to-date and user-friendly.

CRM & Lead Management

• Manage CRM systems effectively, ensuring accurate lead tracking, segmentation, and follow-ups.
• Update CRM pipelines, automate workflows, and maintain clean data for reporting.
• Coordinate with sales team to ensure timely handling of leads.

Cross-Department Collaboration

• Collaborate with departments including Sales, IT, Design, and Content to unify marketing strategies.
• Support cross-team initiatives such as events, promotions, and product launches.
• Communicate marketing insights and performance results to management.

Reporting & Optimization

• Prepare detailed performance reports on campaigns, traffic, conversions, and ROI.
• Conduct competitor analysis and market research to guide future strategies.
• Continuously test, learn, and optimize marketing activities for improved performance.