Performance Marketing Specialist

Confidential Company

نشرت قبل 4 دقائق

الخبرة

6 - 10 سنوات

موقع العمل

Remote (Company based out of Dubai - United Arab Emirates (UAE))

التعليم

أي تخرج()

الجنسية

أي مواطن عربي

جنس

أي

عدد الشواغر

1 عدد الشواغر

الوصف الوظيفي

الأدوار والمسؤوليات

Campaign Management

  • Plan, launch, and scale high-performing campaigns across Google, Meta, TikTok, Snapchat, Programmatic platforms, and Apple Search Ads.
  • Manage end-to-end performance for web and app funnels, ensuring optimized ROAS and growth-oriented execution.

Attribution & Tracking

  • Implement and manage Mobile Measurement Partners (AppsFlyer, Adjust, Branch) for accurate tracking and attribution.
  • Oversee GA4, GTM (client & server-side), and Google Merchant Center with advanced event and conversion tracking.
  • Expert in Server-Side Tracking, Conversion API integrations, Pixel debugging, and Tag audits.

Feed & Catalogue Management

  • Manage and optimize product feeds and dynamic catalogues across Google Merchant Center, Meta Commerce, TikTok, and other ad platforms.
  • Identify and resolve feed issues, ensuring data accuracy and automation for campaign scalability.
  • Collaborate with product and tech teams to maintain structured, high-quality feeds that enhance performance outcomes.

CRO & Conversion Optimization

  • Conduct in-depth CRO audits for landing pages, e-commerce funnels, and app user journeys.
  • Utilize heatmaps, funnel analytics, and A/B testing to provide actionable insights and creative/UX recommendations.

Automation, AI & Dashboarding

  • Design and automate performance dashboards using Looker Studio, Supermetrics, Zapier, or n8n.
  • Integrate AI-driven optimization and predictive analytics to enhance campaign efficiency and improve ROAS.

Strategy & Growth

  • Develop and execute full-funnel media strategies focused on CPA, ROAS, and LTV optimization.
  • Analyze market trends, audience insights, and scaling opportunities across GCC markets to drive growth.

الملف الشخصي المطلوب للمرشحين

  • 8 years of hands-on experience in digital performance marketing across web and app ecosystems.
  • Demonstrated success in planning and managing multi-channel paid media campaigns across GCC markets.
  • Deep technical proficiency in feed management, attribution, analytics, and automation workflows.
  • Highly analytical and solution-oriented, with a proven ability to drive scalable and measurable performance results.

نوع العمل

    دوام كامل

تنويه: نوكري غلف هو مجرد منصة لجمع الباحثين عن عمل وأصحاب العمل معا. وينصح المتقدمون بالبحث في حسن نية صاحب العمل المحتمل بشكل مستقل. نحن لا نؤيد أي طلبات لدفع الأموال وننصح بشدة ضد تبادل المعلومات الشخصية أو المصرفية ذات الصلة. نوصي أيضا زيارة نصائح أمنية للمزيد من المعلومات. إذا كنت تشك في أي احتيال أو سوء تصرف ، راسلنا عبر البريد الإلكتروني abuse@naukrigulf.com

Confidential Company