Business Development Representative

Scale Army

The Business Development Representative (BDR) will support outbound deal sourcing through high-volume cold calling, serving as the first point of contact with U.S.-based small business owners. This role is focused on introducing the firm, building rapport quickly, identifying interest in selling, and booking qualified follow-up conversations with the investment team.

Key Responsibilities

• Conduct high-volume outbound calls to U.S. business owners using provided lead lists.
• Deliver a clear and professional introduction to the firm.
• Build rapport quickly and establish credibility within the first minutes of the call.
• Handle objections and navigate conversations confidently.

Qualification & Appointment Setting

• Assess business owner interest in selling or exploring opportunities.
• Qualify leads based on basic criteria and conversation signals.
• Schedule meetings between interested prospects and the investment team.
• Ensure smooth handoff with proper context and notes.

Pipeline Management & Follow-Ups

• Log all call activity, notes, and outcomes in HubSpot.
• Manage follow-up cadence, including callbacks and nurture conversations.
• Re-engage prospects across multiple touchpoints, typically 5 6 attempts per lead.
• Send follow-up emails and calendar invites.

Performance & Optimization

• Meet or exceed daily and weekly KPIs related to calls, conversations, and meetings booked.
• Track and report on performance metrics and pipeline activity.
• Continuously refine messaging and approach based on results.
• Participate in team check-ins and coaching sessions.