Commercial Director Abbott Laboratories

Commercial Strategy & Execution

• Develop and implement regional sales strategies aligned with short- and long-term business objectives.

• Establish annual sales quotas, forecasts, and pricing strategies, ensuring accurate revenue and profit projections.

• Drive business growth through acquisition of new customers and expansion of existing accounts.

• Lead contract negotiations and tendering processes, ensuring competitive and compliant submissions.

• Monitor market dynamics, competitive activities, and regulatory changes to inform strategic decisions.

Sales Management & Performance Optimization

• Plan, direct, and monitor sales activities, providing monthly performance feedback against forecasts.

• Manage sales administration, customer service, credit collections, invoicing, and ensure timely order processing.

• Coach Country Leads, Key Account Managers, and field teams on sales techniques, promotions, and execution excellence.

• Maintain high-level relationships with clients, consultants, and external organizations to strengthen Abbott s market position.

Leadership & Organizational Development

• Foster a diverse and inclusive workplace that empowers all team members to contribute fully toward organizational objectives.

• Create an entrepreneurial environment, recruiting, coaching, and developing top talent across the region.

• Keep Abbott s vision, mission, and values at the forefront of decision-making and daily operations.

• Demonstrate effective change leadership, ensuring smooth transitions during organizational or market shifts.

• Build strategic partnerships with internal and external stakeholders to advance departmental and organizational goals.
  

Operational Excellence & Compliance

• Oversee customer service and supply chain operations to ensure efficient product availability and stock flow.

• Ensure strict compliance with company policies, regulations, and ethical standards.

• Make operational decisions regarding work processes, resource allocation, and scheduling to achieve departmental objectives.

• Maintain company standards and procedures across all commercial activities.

Market Development & Insights

• Market Development & Insights

• Generate opportunities with existing and new customers, concluding sales calls independently and collaboratively with Marketing.

• Provide field-based support to commercial partners to drive product sales growth.

• Assess current and future product opportunities and pursue strategic initiatives to maximize market penetration.

• Implement and support marketing and promotional activities within the region to strengthen brand presence.

• Advise the organization on market trends, industry developments, and competitive intelligence relevant to the product portfolio.

• Support markets in policy shaping and policy adoption in alignment with business objectives, ensuring favorable regulatory and reimbursement environments.

• Collaborate with Market Access teams to drive funding mobilization and healthcare financing initiatives in line with strategic commercial priorities.