Content Writer

Ethos Interactive

Key Responsibilities:

• Conceive and craft original bilingual content for campaigns, activations, websites, CRM, film scripts and social channels.

• Develop headlines, hooks and catchphrases that strengthen brand recall and emotional connection.

• Write and adapt Arabic copy with tonal flexibility from formal corporate to conversational dialect.

• Shape narratives for experiential campaigns from concept through execution and post-event storytelling.

• Collaborate with strategy, design and production teams to ensure creative alignment and linguistic precision.

• Localise and transcreate global content with cultural nuance for Saudi Arabia and the wider GCC.

• Edit, proof and quality-control all bilingual material to maintain consistency and brand integrity.

• Integrate creative insight with data and performance metrics to continually refine copy effectiveness.

• Uphold the department s role as a centre of excellence through disciplined process and creative innovation.

Qualifications

• Bilingual (Arabic & English);

  With native-level proficiency in Arabic and exceptional English writing, editing and conceptual skills.

• No less than 2 years experience across sectors such as luxury, lifestyle, hospitality, technology or experiential marketing.

• Strong background in copywriting with proven ability to produce compelling multi-platform content.

• Ability to vary naturally between formal and conversational Arabic depending on context
  Creative thinking is a must from concept development to precise execution.

• Demonstrated ability to work under pressure, manage multiple deadlines and maintain high linguistic standards.

• Collaborative attitude with openness to feedback and iterative creative improvement.

• Undergraduate degree in Communications, English/Arabic Literature, Linguistics and Translation or similar with a focus/interest in Marketing or equivalent.

Preferred Skills:

• Experience scripting for video, voice-over or social storytelling.

• Familiarity with creative analytics and KPI alignment.

• Strong professionalism and work ethic.

• Humility, agility and willingness to learn.

• Strategic and conceptual thinking coupled with attention to detail.

• Confident presentation of ideas to internal teams and senior stakeholders