Digital Marketing Manager Dubai Data Services Limited

About Dubai Data :

Dubai Data is an AI-powered market intelligence platform delivering real-time insights and structured indices across the MENA region. We empower individual users and investors with data-driven tools to track market trends, analyze performance, and make smarter financial decisions.

We are looking for a highly experienced Digital Marketing Manager to drive consumer growth, user acquisition, engagement, and brand awareness across digital channels.

Required Skills & Experience :

• Bachelor’s degree in Marketing, Business, Communications, or a related field (Master’s preferred).

• Minimum 8+ years of hands-on experience in digital marketing management, preferably in consumer tech, fintech, data platforms, or mobile/web apps.

• Proven expertise in Google Ads, Meta Ads, TikTok Ads, Apple Search Ads, SEO/ASO, and analytics platforms.

• Strong understanding of consumer growth marketing, funnel optimization, app/web user acquisition, and conversion rate optimization (CRO).

• Experience building and scaling D2C (direct-to-consumer) growth programs.

• Advanced knowledge of Google Analytics, Meta Business Suite, Firebase, Appsflyer/Adjust, and marketing automation tools.

• Excellent communication, leadership, and stakeholder management skills.

• Strong analytical mindset with the ability to translate data into actionable growth insights.

• Working knowledge of WordPress, HTML, and CMS platforms.

• Experience with AI tools, growth experimentation, and performance creatives is a strong plus.

• Google Ads and Meta certifications are an advantage.

• Arabic Fluency is a Must.

Key Responsibilities :

• Define and execute a consumer-first digital marketing strategy across Google, Meta, TikTok, SEO, email, influencer, and emerging channels.

• Plan, manage, and optimize user acquisition campaigns for web and mobile platforms to maximize installs, sign-ups, and subscriptions.

• Own the full growth funnel from awareness to activation, retention, and monetization.

• Lead content marketing efforts including blogs, social content, videos, email campaigns, landing pages, and website optimization.

• Build and scale social media strategy to grow community engagement and brand trust.

• Monitor, analyze, and report on campaign performance using analytics tools; continuously optimize CAC, LTV, and ROAS.

• Collaborate with product and data teams to improve onboarding flows, UX, and in-app engagement.

• Manage email, push notifications, and automation workflows to improve retention and lifetime value.

• Drive brand consistency and reputation management across all digital channels.

• Stay ahead of consumer growth trends, AI tools, and martech innovations to improve acquisition and engagement.

• Prepare and present monthly performance reports and growth plans to senior management.

Why Join Dubai Data?

• Work on a cutting-edge AI & market intelligence platform.

• Lead consumer growth for a fast-scaling fin-tech/data startup.

• High ownership, strategic impact, and exposure to global user markets.

• Competitive compensation and long-term growth opportunities.

Job Types: Full-time, Permanent