Marketing Coordinator

Scale Army

The Marketing Coordinator will support the Digital Marketing Manager by managing day-to-day coordination, scheduling, asset organization, and communication across teams and vendors. This is not a strategy role; it is focused on project execution and operational support. The coordinator will ensure deliverables move through the pipeline smoothly, deadlines are met, and marketing activities remain structured and on schedule. Since the organization already works with specialized vendors, the role centers on alignment, asset gathering, follow-up, and maintaining order, not technical execution.

Key Responsibilities

Project & Workflow Coordination

• Maintain Asana boards, update task statuses, assign deadlines, and keep all campaign workstreams organized.
• Coordinate between the marketing manager, RevOps, creative vendors, and internal stakeholders.
• Track deliverables and follow up with the correct parties to ensure timelines are met.
• Prepare agendas, take notes in marketing meetings, and follow up on action items.

Content & Social Scheduling

• Upload and schedule social posts (LinkedIn, Twitter, Facebook) using approved content.
• Coordinate with creative vendors for social graphics, videos, and assets.
• Maintain a clean content calendar and file library.
• Handle basic community engagement, including comments, replies, and post monitoring.

Email & Marketing Automation Support

• Build and schedule email campaigns using provided templates and content.
• Segment lists and perform accuracy checks before deployment.
• Coordinate with RevOps for technical or automated workflows.

Website Updates (Light, Non-Technical)

• Upload blog posts, landing page updates, or copy changes provided by the manager or vendors.
• Submit tickets or requests to the web vendor for tasks requiring development or deeper technical work.

Paid Media Operations (Light Support Only)

• Upload creatives and copy to Google, LinkedIn, or Meta Ads when instructed.
• Assist with UTM and tracking-link organization, with technical work handled by RevOps.
• Pull weekly ad metrics for reporting.

Reporting & Dashboard Support

• Pull numbers from Salesforce, GA4, ad platforms, and social channels.
• Update dashboards or spreadsheets prepared by the marketing manager.
• Provide clean, organized spreadsheets and snapshots for weekly/monthly review.

Vendor Management

• Keep vendors on track by sending reminders, gathering missing assets, and relaying feedback.
• Organize submissions, versions, and approvals.
• Ensure all deliverables are uploaded and documented correctly.