Senior Shopify Web Developer

Scale Army

Our client is looking for a Senior Shopify Web Developer who specializes in Shopify, CRO (conversion rate optimization), UX/UI fundamentals, and performance-first builds. The ideal candidate will be responsible for building a high-converting DTC site that supports the full go-to-market (GTM) engine, including paid media, PR/influencer marketing, and organic traffic. This role is for someone who can engineer growth and take the brand system and translate it into a high-performance conversion engine.

Key Responsibilities:

• Build & Launch the New DTC Website

  • Develop a custom, conversion-optimized Shopify storefront (no theme-dependent bloat).

  • Implement UX/UI based on the brand direction and content system.

  • Create reusable components such as PDP templates, recipe modules, bundle pages, quiz flows, and press pages.

• CRO, Performance & Analytics

  • Build for speed and conversion:

    • Ensure

    • Implement SEO-optimized architecture.

    • Create optimized mobile-first layouts.

  • Implement analytics stack: GA4, post-purchase surveys, pixel events, and attribution tools (Triple Whale or Northbeam).

• API Integrations & Growth Infrastructure

  • Integrate CRM (Klaviyo), subscription (Recharge), UGC platform, reviews, affiliate systems, and landing page tools.

  • Collaborate with the performance team to create scalable landing pages and testing environments.

• Continuous Improvement

  • Conduct ongoing A/B testing, funnel analysis, and micro-optimizations.

  • Build tools that reduce founder workload and improve operational efficiency.

  • Support future phases of expansion, including multi-SKU and chef collaboration landing pages.

What Success Looks Like:

• Streamlined operations that reduce delays in order processing and inventory management.

• Seamless collaboration between production, creative, and customer service teams.

• Consistently accurate inventory management and product listings.

• Increased customer satisfaction with measurable improvements in CSAT scores.

• Improved operational efficiency, with clear visibility into inventory, orders, and returns.