Women s Health Brand Lead - EME
Aspen Holdings
صاحب عمل نشط
نشرت في 27 مارس
أرسل لي وظائف مثل هذه
الجنسية
أي جنسية
جنس
غير مذكور
عدد الشواغر
1 عدد الشواغر
الوصف الوظيفي
الأدوار والمسؤوليات
RESPONSIBILITIES:
- Lead the development and execution of the central brand strategy for the assigned Therapy Area, aligned with corporate objectives and local markets' needs.
- Develop and own the annual central brand plans, including strategic imperatives, tactical planning, KPIs, and budget oversight.
- Serve as the primary strategic point of contact between the central marketing function and in-market brand teams.
- Collaborate with cross-functional stakeholders (Central/Local Medical, Market Access, Regulatory, Commercial) to ensure brand growth consistency.
- Helping to set and validate annual sales budgets and long-term plans for assigned products and assessing performance accordingly.
- Training and guiding the sales force with skills and innovative promotion for achieving commercial objectives.
- Full responsibility, management, tracking and reporting of territory approved A&.
- Drive the creation of core central assets, messaging, and campaign frameworks for adaptation across regions.
- Planning for new product launches, starting with prelaunch activities, successful launch and post-launch tracking and reporting.
- Knowledge and expertise to drive digital marketing strategies, campaigns and tactics in addition to direct-to-consumer campaigns, metrics and best practices.
- Continuously monitoring market trends, competitive intelligence, and performance analytics to continuously refine brand strategy.
- Interaction with internal and external customers; KOLs, Hospitals and advertising agencies.
- Organizing and attending local congresses/CMEs, launch events, and Standalone meeting.
- Supporting validation of In-licensing search and profiling opportunities, and filling the BD team with pipeline products per the company's strategy and long-term vision.
- Planning and implementing capability and or action to drive assigned products' performance.
- Plan and attend field visits in key markets to support commercial operations and oversee assigned brands' tactics execution.
الملف الشخصي المطلوب للمرشحين
POSITION REQUIREMENTS:
Level of Education required:
- Bachelor s Degree - Requested.
- Master s Degree - Preferred.
Years of experience required:
- Pharmaceutical Sales and Marketing in the Women s Health therapy area - Minimum 7-8 Years of relevant experience
Technical skills:
- Sales & Marketing know-how essential - Advanced Knowledge.
- Experience in setting up promotional arrangements and managing same with distributors - Advanced Knowledge.
- Proven track record of sales and marketing performance - Excellent Record.
ASPEN COMPETENCIES:
BUSINESS
- Performance Driven
- Foster consumer & customer commitment
- Accountability/Ownership
PEOPLE
- Communicate effectively
- Lead and Influence others
SELF
- Continuously grow and develop
- Contribute special expertise
- Take action with integrity
KEY ATTRIBUTES:
- Initiative
- Multi-tasking
- Results oriented
- Systems Thinking
- Planning and organisational skills
- Focused
- Market Knowledge
- Aspen Knowledge
- Product Knowledge
- Consumer relevancy
- Informal Communications skills
- Active listening skills
- Writing skills
- Presentation skills
- Meeting facilitation
- Empathy
- Leadership
- Credibility
- Networking Skills
- Organizational awareness
- Influence Skills
- Pragmatic
- Curiosity / learning agility
- Self-awareness
- High standards
- Technical/Professional knowledge
- Industry Knowledge
- Personal responsibility
- Self-assurance
- Honesty
- Ethical Conduct
القطاع المهني للشركة
المجال الوظيفي / القسم
الكلمات الرئيسية
- Women S Health Brand Lead - EME
تنويه: نوكري غلف هو مجرد منصة لجمع الباحثين عن عمل وأصحاب العمل معا. وينصح المتقدمون بالبحث في حسن نية صاحب العمل المحتمل بشكل مستقل. نحن لا نؤيد أي طلبات لدفع الأموال وننصح بشدة ضد تبادل المعلومات الشخصية أو المصرفية ذات الصلة. نوصي أيضا زيارة نصائح أمنية للمزيد من المعلومات. إذا كنت تشك في أي احتيال أو سوء تصرف ، راسلنا عبر البريد الإلكتروني abuse@naukrigulf.com
Aspen Holdings
ROLE PURPOSE: br> br>The Brand Lead role is focused on driving the brand growth strategy for our portfolio/therapy areas. In this pivotal role, you will oversee the development and execution of centralized marketing strategies across a broad, multi-country territory, ensuring alignment with local teams and business objectives. As a key leader within the Central Marketing function, you will serve as the strategic guardian of the assigned brands/therapy area, shaping its direction across markets, leading cross-functional collaboration, and ensuring consistent, impactful messaging and positioning at a regional scale.