Interim Director- Marketing Communications Department

The British University In Egypt

Key Responsibilities:

Leadership:

• Act as the primary decision-maker for the department in the CMCO s absence.
• Provide interim leadership and direction for all Marketing Communications functions, providing guidance, coaching, and operational leadership.
• Maintain alignment with the University s strategic objectives, ensuring marketing and communication department support, branding, reputation building, stakeholder engagement and student recruitment
• Supervise planning and execution of major events, campaigns, open days, and university-wide initiatives, and monthly submitted progress reports to senior leadership.
• Ensure all ongoing departmental projects continue without interruption.
• Oversee departmental budgeting, procurement processes, and vendor coordination.

Marketing & Brand Management :

• Oversee the development and execution of marketing plans for university initiatives, student recruitment
• Ensure brand consistency across all digital, print, on-ground communication and production (brochures, adverts, videos, digital assets) meets university quality standards.
• Oversee content strategy for all digital platforms including website, social media, and campaigns.
• Manage market insights and monitor KPIs related to online engagement.

Media & Public Relations Communications:

• Manage relationships with media outlets, PR agencies, and external communication partners.
• Oversee preparation of press releases, official statements, speeches, and key corporate messages.
• Provide senior oversight for crisis communication and reputation management when required.
• Represent the University in public-facing events, media briefings, and communication-related engagements.

Internal Communications:

• Ensure consistent and timely communication across internal stakeholders including staff, students, and faculty.
• Strengthen internal communication frameworks and ensure message alignment.